®The Lycrosys blog
Practical guides for anyone planning an app, a game or custom software.
How to add AI to your app or business software
AI features can save time and delight users, but only when they solve a real problem. Here is how to choose, build and test AI features sensibly.
How to build an AI chatbot that answers from your own data
A chatbot is only useful if it knows your business. Here is how retrieval, good source content, human hand-over and testing turn a general AI model into a reliable assistant.
A marketing plan for launching a new app
A good app can still launch to silence without a plan. Here is a practical app launch marketing plan covering pre-launch, store optimisation, paid and organic channels and measurement.
App maintenance: what happens after launch?
Launch is the start, not the end. Learn what app maintenance covers, why it matters and how to plan for it in your budget.
Getting your app approved on the App Store and Google Play
Most app rejections come from a short list of avoidable problems. Learn the common reasons and how to prepare your app for App Store and Google Play review.
App store optimization: a beginner's guide to more installs
Many people find apps by searching inside the stores. Learn how to improve your title, keywords, screenshots and ratings to earn more installs.
Five practical AR and VR use cases for business
AR and VR are useful well beyond games. Here are five areas where immersive apps can solve real business problems, and how to begin.
ARKit vs ARCore: building AR apps for iPhone and Android
ARKit and ARCore power augmented reality on iPhone and Android. Compare what each offers, when Unity AR Foundation makes sense and how to plan an AR app for both.
AWS or Google Cloud: choosing a cloud platform for your app
AWS and Google Cloud can both run almost any app reliably. Here is how they differ on services, pricing style, data and AI tools, and how to pick the right one.
Building VR apps for Meta Quest: a practical guide
Meta Quest apps must run smoothly on a standalone headset and feel comfortable to use. Learn the essentials of performance, comfort, interaction design and store submission.
Unity, Unreal or Godot: choosing a game engine
The game engine you choose affects cost, performance and which platforms you can reach. Compare Unity, Unreal and Godot for your next game.
How to choose an offshore software development partner
Working with a development team in another country can work very well. These checks help you avoid the common problems before you sign.