The challenge
Casual games compete for attention in very crowded stores. Many teams spend months on art and levels before finding out whether the core game is fun.
A Unity game taken from playable prototype to store release, with ads and in-app purchases.
Casual games succeed on a simple, satisfying core loop. We prototype that loop first, test it, then build levels, art and progression around whatever works.
Casual games compete for attention in very crowded stores. Many teams spend months on art and levels before finding out whether the core game is fun.
We prototype the core mechanic first, test it with players, then build levels, art and progression around what works.
This approach is designed to prove the game is fun early, reduce wasted spending and launch with the data needed to improve retention.
Built with our six-step process, from discovery to launch and support.
See how we workReal-time matches, leaderboards and player accounts built in Unity.
Colourful learning games for young children, built with child-friendly design and privacy in mind.
A puzzle game with satisfying mechanics, level progression, boosters and daily challenges.